The Data Problem

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Data Warming

Our insatiable appetite for data is contributing to climate change in more than one way.

Data Centres are 4% of Global CO2 emissions (more than the Aviation industry) and continue to grow exponentially. They also consume a tremendous amount of energy.

We call this link 'Data Warming.'

Our Purpose

While data is a vital part of our everyday lives, data infrastructure is creating new pressures on an already fragile environment. Emerging technologies such as AI and 5G are only exacerbating this problem, leading us towards unsustainable outcomes.

That's why our purpose is to make the exponential increase in the world’s data positively contribute to the environment.

Rethinking the Cloud

We believe that the best way to alleviate the threat of ‘Data Warming’, is to work with nature. Utilising new clean data technologies, we re-imagine systems for data storage that can absorb CO₂.

Imagine a world where data systems are organic. Where data infrastructure makes its own energy. Where a data centre could grow data in your backyard and you can literally Grow Your Own Cloud.

Cloud today

Grow Your Own Cloud

Capacity: 10¹³bits/cm³
Errors: Negligible
Duration: 5-10 years
Speed: Real-time
Emissions: CO₂

Capacity: 10¹⁹bits/cm³
Errors: 0-1%
Duration: 10,000 years
Speed: Speed of life
Emissions: Oxygen

Clean Data Technology

Regenerative Futures

About Us